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#329: The 6 Buyer Archetypes and the Stories You Must Tell Them

Business of Story

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The Complice Is Going to Do It to Help You

Gossips are the gossips, and yet in a very positive waya all right. The accomplice is someone that looks to help other people find a solution. And they focus on on relationships and open dialogue. If you make a good relationship with an accomplice, you're then in a position where that person's going to be a strong advocate for you. You need to be feeding that person the sorts of stories that they can then take up to the others.

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