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2min chapter
Why Your Cold Call Value Prop Isn't Working | Sales Playbook
30 Minutes to President's Club | No-Nonsense Sales
Intro
This chapter examines the drawbacks of traditional cold calling methods and the ineffectiveness of standard value propositions. It emphasizes the need for a 'problem proposition' approach, offering practical examples and tips for sellers, as well as insights into enhancing sales forecasts with data and AI.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode