Exploring the use of Chach EPT to enhance writing, generate leads, and drive traffic, focusing on warming up potential clients to coaching services using email campaigns. The chapter emphasizes emotional connections in marketing, framing products as solutions, and crafting persuasive emails to guide readers towards making purchase decisions effectively in email marketing. Details a comprehensive six-step email strategy structure to engage customers and prompt responses, highlighting the financial gains for business coaches through well-designed products and sales funnels.

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