2min chapter

Distribution First cover image

How to Choose the RIGHT Distribution Channels

Distribution First

CHAPTER

Understanding Audience Preferences for Effective Distribution Channels

This chapter highlights the significance of tailoring distribution channels to align with the audience's preferences and demographics, advising against placing content where the target audience isn't active. It showcases examples such as leveraging LinkedIn for B2B professionals instead of Pinterest and considering platforms like Pinterest for engaging with homeschooling moms.

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