Driving forces for the upgrade of the maternal and infant industry

This chapter explores how social media and e-commerce have influenced purchasing behavior in the maternal and infant industry, as well as the impact of user-generated reviews and comments. It also discusses the increasing demand for diversified options in baby care and skincare products driven by parents' needs and disposable incomes.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app