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303 - Should B2B Companies Have an Influencer Strategy? (and more) | TikTok Live x7

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How to Redirect the Mand From One Category to Another

The amount of people that attend the event actually means nothing from a business standpoint. But every, every marketer uses that as the k p i to measure success. How do we shift that to something about like, how many people enjoyed the event? How many people came back for the next event? HowMany people stopped by and ask us questions afterwards? How manypeople posted a picture about it? Social how many people liked the podcast episode and all the video content? Writes wit ijudous event in belgium. Do you see any value everaging publisher publishers communities and audiences to ik, start your activities? Am, could you put drop an example the the vow thief?

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