The Mixtape with Scott cover image

Interview with John List, Chief Economist at Wal-mart

The Mixtape with Scott

CHAPTER

Navigating the Challenges of Scaling Ideas

This chapter delves into the complexities of scaling innovative ideas and programs, highlighting the unique reasons behind failures and the importance of understanding diverse audiences. Through the example of Jonas Salk's polio vaccine development, the discussion emphasizes the principles of external validity and the necessity of tailoring approaches to specific contexts for successful implementation.

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