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The Four Lenses of Your Business
The four numbers that I'm looking at and all of the activities that I'm tracking our team and myself towards are one, increasing opportunities. And if you think about that from every aspect of your business, right, this is where it's going to get good. The third one is, how do we keep churn below X% for indefinitely? So there were a lot of retires because they didn't know what their KPIs were. But when you start asking people who are not in sales work, those sales is easy. Okay, I can ask for referrals, right? What else can you do? You know what I mean? Well, I guess I could be posting. We're