The Most Important NFT Project This Year: Starbucks Odyssey | Overpriced JPEGs #69
The Carly P Reilly Show
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Starbucks Odyssey - How Do You Know if You're Getting More Value Out of Your Rewards Program?
Loyalty marketers are pretty good at understanding their key metrics. So that doesn't change because of blockchain or digital collectibles. If you can find ways to reward and engage your customers without it being just about discounts, not only is that more engaging, but it's actually pretty good on the bottom line if you can get away with it.
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