2min chapter

Marketing Made Simple cover image

#145: Rory Vaden—How to Balance Building Your Personal and Professional Brands on Social Media

Marketing Made Simple

CHAPTER

Building Trust and Connection with Customers

This chapter emphasizes the significance of establishing trust and connection with customers through empathy and authority, using the story brand framework. It also features an ad for the podcast 'This Old Marketing' from the HubSpot Podcast Network, showcasing content marketing discussions and trends.

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