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TWIG #325 Ubisoft Bails Out, AppLovin Fights Back, Roblox Becomes an Ad Network

Deconstructor of Fun

CHAPTER

Challenges in Advertising Technology

This chapter examines the advertising technology industry's issues, focusing on unauthorized data collection, misleading practices, and the impact of short-selling tactics. It also discusses the significant role of companies like AppLovin in mobile game marketing and the successful sale of publishing rights for 'Mobile Legends Bang Bang.'

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