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TWIG #325 Ubisoft Bails Out, AppLovin Fights Back, Roblox Becomes an Ad Network

Deconstructor of Fun

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Challenges in Advertising Technology

This chapter examines the advertising technology industry's issues, focusing on unauthorized data collection, misleading practices, and the impact of short-selling tactics. It also discusses the significant role of companies like AppLovin in mobile game marketing and the successful sale of publishing rights for 'Mobile Legends Bang Bang.'

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