Decoder with Nilay Patel cover image

Why CEO David Baszucki is ready for Roblox to grow up

Decoder with Nilay Patel

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Balancing Discovery and Advertising on Roblox

This chapter explores Roblox's strategy to engage an older audience through advertising while preserving opportunities for new developers. The conversation highlights upcoming changes in platform discovery that seek to create a fair environment for both brand promotion and emerging talent.

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