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WARC Talks QSR

The WARC Podcast

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Is There a Cost of Doing Business?

Lamaani des: 25 percent of my meeds right now, our supply came related to inflation. He says the costs are so widely fluctuating and escalating so quickly that it's really a challenge for us. The brand has just engaged a personica who have pivoted their business from loyalty to being much more focused on nometric modelling in the pricin sector. Lamaani Des: We try to serve both masters, like understanding there's elasticity at a unit level but also within the consumer base.

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