This is part two of my conversation with Winston Chesterfied, founder of Barton, a strategic consulting firm focused on wealth and the luxury sector – a bonus final episode of Season 5 of Serious Coin.

We continue our conversation about the world’s wealthy individuals, their lifestyles and spending habits. In this episode we’re talking about the luxury sector.

What is luxury when nothing – or almost nothing – is beyond your means? How do the wealthy define luxury today? What do brands need to do to satisfy their needs? And which brands are getting it right? Winston also explains why high-end restaurants turn down bookings as tables sit empty.

https://barton-consulting.co.uk/

Serious Coin creator and host is Kelly Willis Green. Having spent a career as a marketing professional in wealth management and having come into affluence through marriage, Kelly brings both a personal and professional perspective to conversations about wealth – its complexities, privileges, opportunities and challenges.

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Thanks again for listening to Serious Coin.