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INFLUENCE: The Psychology of Persuasion - Commented Book

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The Effects of Sports Events on Veterans Hospitals

A mute veteran in a veterans hospital broke his silence when the referee called a fowl against one of his home team's players. The man, who had been silent for 30 years, was angered by the call and returned to his self-imposed silence. David Frum says sports fans' desire to see their teams win is so strong that it can override any other aspect of life. Fans are often ferocious toward those responsible for sporting failures or even successful athletes like nba player frank layden.

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