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INFLUENCE: The Psychology of Persuasion - Commented Book

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How to Reduce the Chances of Bystander Aid in an Emergency Situation

The pluralistic ignorance effect is strongest among strangers. Because we lie to look poised and sophisticated in public, because we are unfamiliar with the reactions of those we do not know,. We are unlikely to give off, or correctly read expressions of concern when in a grouping of strangers. Therefore, a possible emergency becomes viewed as a non emergency, and the victim suffers from de victimizing yourself.

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