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222 - The art of PR — with Lucy Werner
The Futur with Chris Do
What Is Your Favorite Bit?
i was thinking about your personal brand and you don't give huge amounts away but you give little bits every now and again so i thought it would be an interesting PR story if you did let your teenagers take over your business for a certain period of time as an experiment to see what happened. A good PR will sit down with you and say that idea you had is terrible or or this idea is quite good and they'll dig a bit more into this idea. It's definitely looking at upcoming news like dates reports budget things that are happening in your creator economy education space that you become the voice of. The hardest part is building the momentum and getting those first relationships in place um a technique
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