Have you ever thought about starting a business?
What would you do if money wasn’t a problem?
Today, Jay sits down with bestselling author, entrepreneur, and investor Alex Hormozi for a practical and eye-opening conversation about money, business, and what it really takes to succeed. Alex has built and sold multiple companies and now runs Acquisition.com, where he helps scale businesses to over $10 million in revenue.
In this episode, Alex breaks down why so many people feel stuck when trying to grow a business. Alex and Jay dive into the common mistakes that hold people back, like chasing passive income too early, mistaking passion for a plan, or seeking freedom without first building discipline. Alex shares the real steps you need to take to start making money now. He explains how to create active income by offering your time and skills, how to craft offers people can’t refuse, and why direct feedback is the fastest path to growth. Jay and Alex also explore the mindset traps that stop people from moving forward, including fear of judgment, comparison, and the pressure to get it perfect the first time. Together Jay and Alex highlight the importance of showing up consistently, being willing to fail, and choosing long-term growth over short-term comfort.
In this interview, you'll learn:
How to Start a Business with Zero Capital
How to Create an Offer People Can’t Refuse
How to Increase Your Income by Trading Your Time Intentionally
How to Sell Without Feeling Manipulative
How to Get Unstuck from the Passive Income Trap
If you're ready to stop guessing and start building something real, this episode gives you the clarity, structure, and confidence to move forward.
With Love and Gratitude,
Jay Shetty
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What We Discuss:
00:00 Intro
00:40 Get Clear on the Exact Actions That Drive Success
02:10 Why Most People Misunderstand How to Build a Business
04:26 Is the ‘Get Rich Quick’ Model Really Possible?
07:41 The Five Emotional Stages Every Entrepreneur Goes Through
10:52 Start Here to Learn the Skills That Actually Make Money
13:36 Should You Follow Your Passion for Income?
23:30 How to Make Your First Dollar from Nothing
27:57 The 10 by 10 Strategy to Build Proof and Confidence
32:27 Your Product Must Solve a Real Problem
35:37 What No One Tells You About the Trade-Offs of Business
39:40 How to Turn Your Job Experience into a Business
52:27 Redefining Success: It’s Not About the Outcome
56:07 Listen to People Who Are Where You Want to Be
01:02:18 Overcoming the Fear of Selling Ourselves
01:04:23 How to Influence Without Manipulating
01:10:17 The Difference Between Criticism and Insults
01:17:28 How to Break Repetitive Negative Behavior
01:26:15 When to Keep Pushing and When to Pivot
01:28:46 The Four Ingredients of an Irresistible Offer
01:37:02 Focus on Who You Want to Become Not Just What You Want
01:38:40 What Would You Do If You Weren’t Afraid?
01:42:46 The Simple Formula Everybody Has But Nobody is Doing
01:45:53 The Most Important Step Is Just Start
01:47:05 Is Work Life Balance Really Achievable?
01:50:35 Be More Productive by Eliminating Everything Unnecessary
01:55:17 Alex on Final Five
Episode Resources:
Alex Hormozi | Website
Alex Hormozi | Instagram
Alex Hormozi | Facebook
Alex Hormozi | YouTube
Alex Hormozi | LinkedIn
Alex Hormozi | X
Alex Hormozi | Books
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