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How to Find & Package Ideas to Drive Change In Your Industry

B2B Growth

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The Importance of Validation

I find that most people when they approach validation are looking for some kind of mathematical or scientific approach to apply to ideas. And sometimes can be hard to validate unless you've have 10 20 years of experience doing it, then people tend to buy it. I think the key is if the and this is probably more important than the algorithm is to move from convincing yourself through data and algorithm that it's good idea. More having the conviction that that idea solves a problem that someone has. When experts develop empathy, they are more able to become thought leaders.

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