The SaaS Podcast: Build, Launch & Scale Your SaaS cover image

432: N.Rich: From High Churn to Profitable ABM Platform - with Markus Ståhlberg

The SaaS Podcast: Build, Launch & Scale Your SaaS

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From Startup Struggles to Strategic Turns

This chapter chronicles the evolution of a business from its founding in 2015 through financial highs and the profound challenges that followed, including the health issues of a co-founder. The narrative explores the difficulties of managing a rapidly growing team, the shortcomings in operations, and the eventual strategic pivots that led to a more structured recovery. It also emphasizes the importance of resilience and effective planning in navigating the complexities of entrepreneurship.

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