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5min chapter
Email Marketing For Beginners | How To Get Started In 2024 - 796
Build Your Tribe | Grow Your Business with Social Media
Essential Metrics for Effective Email Marketing
This chapter explores key metrics crucial for email marketing success, focusing on open rates, click-through rates, and their variation across audience segments. It also emphasizes the value of qualitative feedback as a complement to quantitative data in assessing campaign performance.
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