Your Launch Strategy Is Killing Your Business..(Start Messy!) | The Dept. #80
The Dept. w/ Omar El-Takrori
00:00
Understanding High-Ticket Offerings and Client Perceptions
This chapter explores the misconceptions clients have regarding high-ticket offerings and emphasizes the importance of effective communication in conveying value. The speakers discuss the pitfalls of offering work for free and how it can diminish perceived value, advocating for financial investment to enhance client commitment. Additionally, they share insights on the launch process, podcasting evolution, and the significance of engaging content creation for both audiences and creators.
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