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#81: B2B Content Strategy with Devin Reed (Head of Content at Clari, Gong)

B2B Marketing with Dave Gerhardt

CHAPTER

How to Be Successful on LinkedIn

Don't just think about likes and comments. You're opening doors for other opportunities, he says. "There's a correlation on my site, the better and the more the more I post on LinkedIn, the less inbound requests I get or the more newsletter subscribers you get" The early adopter phase is over; people get it now that there are ways to make money with LinkedIn.

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