Enthusiast Culture in the EV Market

MotorTrend's Ed Loh & Jonny Lieberman chat with Kia's Long Range Strategy & Planning Manager - Steve Kosowski! The guys discuss the Charging Alliance, Kia's EV6, EV6 GT, EV9 SUV, Solid State Batteries, hydrogen power, Kia's Carbon Neutral mission, current challenges, and the future outlook for the EV Market. 1:31 - Charging Alliance bringing 30,000 Ultra High Speed DC Chargers across America by 2030. 4:17 - Kia's "Plan S". 6:37 - What Tesla got right about charging. 10:58 - Why companies don't follow Tesla's charging infrastructure model. 12:17 - Jonny's charging story. 15:22 - Current EV demographics. 18:43 - Exploring the Kia EV6. 26:11 - Kia EV6 GT origin story. 31:15 - Benchmarks for the EV6 GT. 32:30 - EV6 vs. EV6 GT Target Buyers. 35:35 - Exploring the Kia EV9 SUV. 36:27 - EV9 vs Telluride. 41:47 - Looking at the EV Battery Cells - With 456 cells in the EV9, how do you cool them? 46:43 - The future for batteries in EVs. 51:51 - Advantages of Solid State Batteries. 54:28 - Is weight the final frontier for all EVs? 01:00:08 - Hydrogen powered passenger vehicles. 01:05:06 - What will the 2030 EV market look like? 01:07:02 - How gas prices affect car buying. 01:08:35 - Impact to infrastructure due to the heavy weight of EVs. 01:11:07 - Steve's personal views on EVs. 01:14:22 - In 2030, what will blow our minds about EVs? 01:19:13 - Mission to go Carbon Neutral. 01:21:54 - Will all EVs of the future be the same? 01:28:04 - Chinese EV Market. 01:32:16 - Japanification of China. 01:34:47 - Election year nightmare scenarios & economic issues. 01:38:00 - Long Range Planning. 01:39:47 - Geopolitics, economics issues, & public perceptions around EVs. 01:48:33 - When do we see a $29K EV? 01:52:30 - Kia's logo redesign. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.