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John List: Behavioral Economist and Author of The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale

Guy Kawasaki's Remarkable People

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The Biggest Failure in the at Golf?

John Sutter is an economics professor at the University of Chicago. He went to college on a partial golf scholarship, but quit early in his career because he wanted to be a professional golfer. "Vince lombardy would probably say, john, you are the biggest failure in the at golf, at life," says Sutter.

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