How the Lakers made a $7.9 million marketing investment with Bronny James, A unique way fortune 100 brands are using AI for marketing, Intuit cuts 2,000 employees to invest further in AI, and more
Marketing School - Digital Marketing and Online Marketing Tips
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The Marketing of Bronny James
This chapter delves into the marketing strategies surrounding Bronny James's recruitment by the Lakers, highlighting the potential media engagement and revenue from endorsements. It also examines the influence of parental wealth on entrepreneurial success and personal motivation, offering insights into the complex dynamics of affluence and achievement.
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