#125 - Playbook: Everything prospecting that isn't email or phone
30 Minutes to President's Club | No-Nonsense Sales
00:00
Do's and Donts of Gifting
A lot of salespeople think the equivalent of gifting and prospecting is blasting every human being in their territory with a five dollar coffee gift card. Instead, what i prefer to do is find one really meaningful thing that i can send to the top one or two candidates on an account. Don't just mass and starbucks gift cards, because people will feel like you're bribing them to look at your product. Do something that's creative and it's personalized to them based on theire linked in.
Play episode from 13:49
Transcript
