The Town with Matthew Belloni cover image

NFL on Netflix, and Big Tech’s TV Upfronts Takeover

The Town with Matthew Belloni

00:00

Challenges and Strategies in the Evolving Media Landscape

This chapter explores the struggles faced by media companies in the streaming space, leading to a shift towards bundling for survival. It delves into the evolving dynamics of advertising, emphasizing the importance of viewership data and engagement while discussing the impact of sports advertising and the challenges faced by platforms like Peacock and Netflix in the competitive landscape.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app