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7min chapter
NFL on Netflix, and Big Tech’s TV Upfronts Takeover
The Town with Matthew Belloni
Challenges and Strategies in the Evolving Media Landscape
This chapter explores the struggles faced by media companies in the streaming space, leading to a shift towards bundling for survival. It delves into the evolving dynamics of advertising, emphasizing the importance of viewership data and engagement while discussing the impact of sports advertising and the challenges faced by platforms like Peacock and Netflix in the competitive landscape.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode