Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

[BEST OF] How to Experiment Quickly & Find HUGE Wins (5 Steps)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

CHAPTER

Change Management - How to Change the Mindset

The way to do it is usually to start with a use case. You like to look for the typical cliche, low-hanging fruit. And then you use that use case, you showcase it within your organization. After a while, if it doesn't work, very bluntly, change company. It's about actually executing yourself and getting a little bit of buy in from stakeholders.

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