11min chapter

Social Media Marketing Podcast cover image

Twitter Marketing: How to Succeed on Twitter

Social Media Marketing Podcast

CHAPTER

Twitter Follower Strategy and Using Lists

This chapter discusses the speaker's follower strategy on Twitter, emphasizing the shift from following back everyone to only following legitimate accounts. They talk about the challenges of managing hundreds of new followers every week and the use of socialoomph.com as a tool to vet followers. The chapter also explores the benefits of using lists on Twitter for organizing followers and gathering intelligence.

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