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Selling ‘Barbie’: Inside the Marketing Phenomenon

The Town with Matthew Belloni

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Introduction

Mr. Quonger and Ryan Hunn are the hosts of Stadio, a football podcast on the Ring of Podcast Network. Today they look at how Barbie's marketing helped it open to 162 million domestic this past weekend. They also talk about FX's Reservation Dogs returning for its second season August 2nd only on Hulu.

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