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359: Trovata: Navigating SaaS Enterprise Challenges to $10M ARR - with Brett Turner

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

Travada: A 20-Year Journey

You founded Travada in 2016. Where did the idea come from? There was no epiphany and it just lightning struck. It was really something all along. I'd say it's kind of that 20 years in the making for me. The thesis was just was so big because what was happening was after on the heels of second watch, and that digital transformation in IT.

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