The Evolution of Pricing and Dynamic CPMs

AdtechGod sits down with Brian O'Kelley the Godfather of Programmatic.

Brian O'Kelley, often referred to as the godfather of programmatic advertising, is a visionary entrepreneur and industry pioneer who has played a pivotal role in revolutionizing the digital advertising landscape.

Brian is currently the CEO and Founder of Scope3 and is leading the industry on the decarbonization of media.

Thank you to Relevant Digital for advertising on this podcast.

Visit adtechgod.com for educational resources, ATG slack community, jobs and more.

Learn more about your ad choices. Visit megaphone.fm/adchoices