Strategic Evolution and Market Dynamics

Earlier this week David went on Levels' podcast, A Whole New Level, hosted by Acquired "Super LP" and Levels' head of growth, Ben Grynol. We had such a blast that we wanted to share here with the community as well! Full show notes from Levels below:

When most companies start, they are single-threaded companies. More specifically, companies start with one product or revenue stream and evolve. Amazon is a great example of a company that has built an ecosystem. The company started as an e-commerce site for selling books, and now has a number of inter-related businesses that make up the entire Amazon ecosystem.

Netflix is an example of a company that started as a single-threaded company – (a platform for viewing video content) – and has, for the most part, remained that way since its inception.

As we build Levels, we often think about the way that our company will evolve – will it be an ecosystem for health, or will we remain focused on monitoring glucose? In this episode, David Rosenthal, (VC and Host of Acquired Podcast), dives deep into what it takes to build an ecosystem around a company.

Sponsors:

• Plaid: https://plaid.com