Marketing Over Coffee Marketing Podcast cover image

Uncertainty of Tariffs, AI Inbound, RCS, Subwoofers and More

Marketing Over Coffee Marketing Podcast

CHAPTER

Measuring Traffic from AI Models: The Limitations and Insights

This chapter delves into the challenges of tracking inbound traffic generated by AI models using Google Analytics. It highlights the inability to pinpoint user queries that direct traffic to websites, underscoring the need for improved methods to understand user interactions with AI tools.

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