AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Marketing Over Coffee Marketing Podcast
Uncertainty of Tariffs, AI Inbound, RCS, Subwoofers and More
Feb 7, 2025
Discover how recent tariff changes are reshaping supply chains and business operations. Learn to leverage generative AI for improved business continuity. Dive into optimizing websites for AI searches with new standards like LLMS.txt. Explore the challenges of tracking AI-driven traffic with Google Analytics and the impact of AI on click-through rates. Engage with strategic marketing insights and hear about innovative frameworks like PRISM. Plus, enjoy light-hearted anecdotes about culinary experiments and audio upgrades.
00:00
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Businesses must evaluate supply chain vulnerabilities and utilize generative AI to create effective contingency plans amidst potential tariff changes.
- To thrive in an AI-driven environment, optimizing web presence with standards like LLMS.txt enhances visibility and user engagement across platforms.
Deep dives
Assessing Supply Chain Vulnerabilities
It's crucial to assess supply chain vulnerabilities in light of potential tariffs, particularly those affecting Chinese imports. Companies should take a comprehensive look at their supply chains to identify areas of exposure and develop contingency plans. Utilizing generative AI tools like reasoning models can enhance this process by predicting potential impacts of current events on business operations. A practical example includes considering how increased costs attributed to tariffs might lead to budget cuts in marketing, thus necessitating a proactive adjustment in strategies.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode