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6min chapter
Employing A Powerful AI-Driven Marketing Strategy
MarTech Podcast ™ // Marketing + Technology = Business Growth
Navigating the Exciting Terrain of AI in Marketing
This chapter delves into the evolving outlook of CMOs on artificial intelligence and its integration into marketing strategies. It examines both the excitement surrounding AI applications in analytics and creative processes, as well as the skepticism that persists within some organizations.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode