The Role of Customer Marketing Retention in Revenue

Marketing is a huge part of obviously us hitting our goals. It's really journeys that we map out to help customers move to the next phase of their cloud evolution. While you in marketing are not spending 70% of your dollars against base, it's probably you're not even spending 30% of your money against base. Got it. My bigger question is current customers have got to be a big part of revenue too. And when you're looking at this, does customer marketing retention and are there different set of metrics? And because, I mean, we just, all we talked about there felt like NetNew. Yeah.