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13min chapter
#209 Charlie Hoehn: Write Something People Want to Read
The Knowledge Project with Shane Parrish
The Art of Book Design and Self-Publishing
This chapter explores the intricacies of authorship and self-publishing, stressing the vital role of collaboration and professional book design. It highlights the significance of eye-catching book covers and effective titles as essential marketing tools that can draw in readers. The discussion also emphasizes the necessity of testing titles and creating distinct visual presentations to ensure a book stands out in the market.
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