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22min chapter
E63: Insights on Brand-Led Growth with Kathleen Booth of Pavilion
Topline
Building Brand Trust and Recognition for Revenue Growth
Exploration of the significance of trust and affinity in branding, the evolution of branding from Egyptians to modern corporate practices, and the impact of content creation on brand image and revenue. Emphasis on the long-term benefits of brand investment over demand generation strategies in generating revenue, lowering customer acquisition costs, and increasing conversion rates.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode