Ep 151: Is System Design A Luxury Or A Necessity For Modern Brands? with Luke Hodgson co founder of Commerce Thinking & High Cohesion
Offcuts
00:00
Navigating System Design in Branding
This chapter delves into the complexities of system design within the modern branding landscape, addressing the crucial balance between strategy and flexibility. It highlights the importance of aligning processes and tools with business objectives while also discussing the common pitfalls early-stage brands encounter. The conversation emphasizes the necessity of a holistic approach to ensure sustainable growth, particularly in the e-commerce and direct-to-consumer sectors.
Play episode from 12:15
Transcript
