4min chapter

Gain Grow Retain cover image

You Should Be Building Your Customer Community

Gain Grow Retain

CHAPTER

Community

The three most kind of departments or functions that I've seen communities live in are one product. And then three CX or CS, whether it's like customer experience overall,. Whether there's a CS, like customer success ops and it lives in there. Those three are generally the buckets where I've seen community live. It can have such a vast impact that the whole concept of community or community-led growth can really touch every team from product to sales to marketing to CS, whatever you kind of call your organization.

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