Topical Authority Is Driven Externally

In this episode, SEO expert Casey Markee shares insights from over 175 audits of food and lifestyle blogs in 2025. He breaks down what's actually working right now, from email list growth strategies that doubled subscriber counts to SEO fixes that led to traffic increases and higher RPMs.

We also dive into how bloggers can use AI tools smartly, what mistakes are killing traffic, and how to build topical authority beyond Google. If you're feeling lost post-HCU or wondering how to future-proof your blog, this episode is full have useful information!

Sponsor: 201 Creative Get your FREE GEO Snapshot today! - https://201creative.com/geo-snapshot/?utm_source=niche_pursuits_podcast&utm_medium=audio&utm_campaign=geo_snapshot_launch&utm_content=show_notes

Links & ResourcesMediaWyse: https://www.mediawyse.com/ Casey's LinkedIn Profile: https://www.linkedin.com/in/caseymarkee/ AI Isn't the Enemy article: https://searchengineland.com/ai-isnt-the-enemy-how-bloggers-can-thrive-in-a-generative-search-world-459672 Google's AI-powered SERPs: Strategies for recipe, travel, and lifestyle bloggers: https://searchengineland.com/google-ai-powered-serps-strategies-recipe-travel-lifestyle-bloggers-454170 Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative