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The Disruption of Health Plans
One of the major contracts started falling. How easy or hard was it to land the next one? It gets easier, but it's still hard because it's a very disruptive technology and it requires the buy in of health plans. If you can't innovate by thinking about the model as it works today,. You have to really just put a whiteboard in front of you and reimagine this thing in the 21st century in the 21th century. "It'll be worth it in the end"