Using Neuro-Linguistic Programming for More Influence and Sales
Social Media Marketing Podcast
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Motivations in the Age of AI: Toward vs. Away From Strategies
This chapter explores the differing motivations behind individuals' embrace of new technologies, particularly AI, highlighting the urgency for marketers to adapt in an evolving job market. It emphasizes the importance of balancing aspirational and fear-based messaging to effectively communicate the benefits of AI.
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