"Your job is to solve this person's problem. You have no idea what this person's reach is, so you cannot afford to do anything but solve that problem the best way," he says. "When you could get somebody to see the long term value of a customer verses to day's sale, which is very hard to do when you're running a business and you have bills to pay."
Good sales skills aren't just for sales people. They are essential for success in life. In this episode, Andy delivers straightforward advice on success in sales, from starting with a good product to keeping the main thing front and center: helping people.