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#61 Unlocking Growth with Positioning at Tech Startups With April Dunford Author of Obviously Awesome

Prime Venture Partners Podcast

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Isn't This Too Niche?

i ve s i would have the same reaction if you came to me our one of or footforo panies, saying, isn't this too niche? How did you get the conviction and build the conviction in the broader kind of board to say that youll be able to expand the tam. That story. Lots of lots of things to unpack there. Let me pick on a couple. The other was the set of features, right? And saying, this unique set of features helps me distinguish my product. Rite, and at prime ventures we often talk about, howis your product or your g t m tennex different? Ah, so that's another one. I wonder if

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