How Can I Help My CEO Get Into a Rebrand?

I got a really, a really relevant one right here from megan. I think that if he's not excited about it, then, like, what are we doing? And so i would say, i prove a proposal like this,. hay, we maybe you need to spell out the steps. Could you call up the four other senior founders, as senior leaders who are brought in, and do a town hall c and a with the four of them? Youeed to have some story in front of the company about where making this change is going. Apologize to their people.