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5min chapter
Taylor Swift, AI Alliance, University Presidents, and Guest Lou Paskalis
Pivot
The Search for Quality Engagement in Advertising
This chapter discusses the challenges and strategies in achieving quality engagement in the advertising industry, including the role of platforms like TikTok, the symbiotic relationship between retail media networks and CTV platforms, and the shift towards quality news platforms among young people.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode