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103 Creating a Customer Journey with Mike Lackman, CEO of Trade Coffee

Well Made

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Getting the Most Perfect Cups of Coffee You've Ever Made

I don't think I've seen this before in terms of kind of matching the two sides. You're also, correct me if I'm wrong, shipping from the roaster to the consumer, is that correct? That is correct. And roasted on demand is a really important part of our proposition. Yeah. Well, so I just went through the onboarding again and picked all different questions and I got exactly what you were saying. But it is fascinating that you chose to go the route of creating this marketplace.

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